What Does GoHighLevel Do? A Complete Marketing Automation

GoHighLevel is a complete all-in-one marketing automation platform. It is a cloud-based customer relationship management and marketing platform designed to cater to the needs of digital marketers, agencies, and business owners by merging various functionalities like lead generation, appointment scheduling, campaign management, customer management, team collaboration, automated marketing, landing page builder, unlimited website creation, unlimited funnel creation, email marketing and SMS/text message marketing into a single tool.

What is the purpose of GoHighLevel

GoHighLevel was created in 2018 to help startup businesses with automation. The primary goal of this tool is to help business owners find more customers and sales leads. Go High Level’s customers are marketing agencies that rebrand the software and services to deliver as their own products and services. In the modern era of digital marketing and customer relationship management, one tool that has been incredibly successful throughout the digital world is GoHighLevel.

Whether you are a self-employed freelancer or a business owner, Go High Level offers a solution to take your business to the next level by managing your leads and automating your sales funnels, including email campaigns and website analytics. Some people became confused between Go High Level and High Level. Actually, it was just High Level. The company didn’t own the domain of High Level, so it was renamed GoHighLevel. GoHighLevel and High-level are all the same thing. Now, you should have a clear understanding of what Go High Level is used for.

Takeaway points

1. Offers all in one tool, from CRM to payment processing.
2. Includes website builder to make a website with easy templates and connect it to your domain.
3. Included deep data analytics to make data-driven decisions for successful business.
4. Automates SMS/email marketing to increase lead engagement, track customer interaction, and manage multiple clients.
5. Can build sales funnels and share your funnels with clients.
6. The basic design is to centralize all business and agency operations in one platform that is easily accessible to all users.
7. It has an easy-to-use interface and is highly compatible with other systems, making domain and hosting integration easier.

This article will give you a comprehensive guide to look deep into the Go High Level features and what services Go High Level offers. At the end of this article, you will clearly understand what is go high level software and how does go high level work as compared to other marketing automation tools. Let’s break down all the important features of this tool to further elaborate on what does gohighlevel do.  

GoHighLevel CRM Features

CRM stands for customer relationship management. It means managing relations with your customers and helping them stay loyal to your company. As Go High Level is an all-in-one tool, its CRM features enable you to interact continuously with your customers and make further decisions to generate more sales and leads. GoHighLevel also claims to offer a more comprehensive solution for client retention than other tools. Go High Level CRM features include:

• Capturing leads through landing page
• An inbound phone system
• Calendars
• Forms
• Surveys

All these features will help convert your leads into customers. However, GoHighLevel’s core targeting audience is digital marketing agencies, but its CRM features also attract small and medium-sized businesses.

Go High Level Marketing Automation

The most important feature of Go High Level is the automation of marketing campaigns. Automation makes things effortless and saves time. This tool can easily handle automated marketing campaigns, including automated email marketing, SMS marketing, and voicemail drops. In addition, this automation makes it easier to approach your audience without any disturbance or manual intervention.

You can create a professional automation plan to follow-up campaigns to generate leads via:

• Emails
• SMS
• Voicemails

In addition to automation, you can target specific contacts, send them customized texts, and converse with them in your GHL dashboard.

Does GoHighLevel Do Email Marketing

Yes, this platform’s SMS and Email marketing capabilities enable you to create and send campaigns to your targeted customers through email and SMS with single clicks. Its drag-and-drop feature lets you create professional email formats with a few clicks. Additionally, automation makes it easier to generate campaigns that customers like. 

For example, suppose you want to send welcome emails to new customers. In that case, this GoHighLevel automation allows you to send customized emails with their names and interests to multiple customers with a few clicks.

Sales Funnel Builder by GoHighLevel

You can create sales Funnels and landing pages on the GoHighLevel website, which will allow you to combine many of the platform’s features to generate more leads and help convert visitors into new customers. Furthermore, you can create any type of funnel, take payments, and collect leads simultaneously.

Most importantly, a well-designed sales funnel should include surveys and forms that combine information about visitors and customers to keep them engaged. Furthermore, Go High Level also has customizable templates and an easy drag-and-drop interface that enables even a beginner to achieve its Go High Level training to an expert level.

Appointment Scheduling

Today’s fast-moving businesses rely on appointments to meet clients. So, scheduling appointments is the most critical task for the smoothness of the growing business. Go High Level has the perfect game-changing feature to book appointments online. It will automatically sync with the calendar and, upon time, give an alarm reminder to both the client and service provider. Appointment rescheduling includes:

• Book an appointment online
• Sync schedule with calendar
• Alarm reminder to both client and service provider

For example, if you are running a dental clinic and want to make it easier for patients to book appointments online. GoHighLevel allows you to create a custom booking form online according to their desired date and time. You can also change the appointment date and time or reschedule, which will give another reminder to both the client and the service provider.

Reputation Management

Reputation is the first trust customers have for any business. In this era of the digital world, maintaining a trustful online reputation is very important for any business. The reputation management tool of this software helps you manage your online reviews. Moreover, GoHighLevel can also work with Google My Business and Facebook so that you can get more positive business reviews from those platforms. This combination will help you maintain a positive online presence and build positive customer trust. This platform also encourages customers to leave feedback and reviews to address negative feedback on time.

Reputation Management helps you send out review requests and manage your online reviews. These requests can help you create positive reviews for your company, which can help attract new clients.

Go High Level Website Builder

The landing page of your business website is the first online impression of your business. GoHighLevel software makes it easy to create a modern website page to showcase your products and services. The GoHighLevel website builder has an easy drag-and-drop interface and supporting elements. This feature allows you to not only create website pages but also customize them in the future.

Pipeline Management

GoHighLevel lets you see the whole sales process through its pipeline management system. It helps you to understand where your targeted customers and clients are in the sales process. If you find any hurdle or restriction in that step, you can solve that to ensure the smoothness of the sales process.

Moreover, GoHighLevel ensures smooth collaboration among your team to improve work efficiency. You can assign tasks, share notes, and talk to each other without any hurdles, which is the most important thing for a successful business.

Reporting and Analytics

Lastly, reporting and history analysis are as important as the current progression of any business. If you ignore the previous reports or faults you faced in your projects, the chances of faults appearing in your projects will increase. A good company always ensures a quality control system to eliminate these types of errors or faults. 

GoHighLevel gives you ways to see and measure how well your marketing activities are doing. You can get reports on getting new customers, planning appointments, how well your plans work, and what your customers are doing.

Conclusion

In summary, GoHighLevel is a game changer and all-in-one platform for digital marketers, small and big agencies, and businesses. Starting from customer relationship management and progression towards marketing automation, sales funnel, and reputation management, this tool offers a comprehensive solution where you don’t have to juggle with multiple software and platforms. It makes things easy with its design and feature integration that helps manage leads, clients, and new customers all in one place. Moreover, website builder, landing page builder, and marketing campaigns are also fabulous features of this GHL.

In addition, GHL ensures smooth customer interaction during sales procedures and after-sales communication so that clients will return. Compared to other tools, you will have separate software for this purpose.

Lastly, if you thought you could have a successful business without automation and an all-in-one platform, then you are thinking wrong in this digital world.

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